In the third and final part of our series,
“Doing More With Less,” we take our questions straight to our Director of Operations for Production Services, Justin Mack.
Here are a few questions he suggests you
ask your vendors when planning your event!
Photo: Justin Mack
Director of Operations for Production Services
DO YOU HAVE A BACKUP PLAN?
“At AVmedia, we work behind the scenes to ensure our customer’s events will not be impacted by equipment or labor shortages,” says Mack. “An example was an event locally in Orlando where we were shorted a number of freelance hands by the broker who provided labor. They simply didn’t have them available, and they did not realize the shortage until we brought it to their attention the morning of load-in. We had a very tight schedule to set up, so not having an entire team would have put the show at risk of not being properly executed. Understanding that this is now a challenge, we were prepared to spring into action by reallocating local talent to cover for the loss. As a result, we were able to get the show set up and ready for rehearsals with plenty of time to spare. AVmedia has a team of seasoned professionals with extensive relationships that allow us to do what others cannot.”
DO YOU OWN OR RENT?
Mack also says to VERIFY whether your vendor partners own or rent the gear they use for your event. “Many companies rely on wholesale rental vendors for higher-end equipment, and there simply is not enough equipment right now. Working with a company that has an extensive inventory that they own is very important. I do have times when I need to track down specialty equipment for an event. But, again, we think outside the box. Having 20-plus years in the AV industry has allowed me to build relationships within the industry. These relationships include manufacturers, sales reps, distributors, and wholesale rental companies. As a result, we can find what you need.”
BOOK AS EARLY AS YOU CAN.
“Shows confirming within 30 days of the event start date are the ones that suffer the most from supply chain delays and shortages,” says Mack. “Events that book or confirm last minute have a high chance that equipment or event personnel may not be readily available.”
A good partner will understand though that sometimes the booking timeframe is out of your hands. That's when the two questions above become even more important.
If you want to learn more about AVmedia or how we can create a one-of-a-kind event for you, click below! We take pride in being "One Team: Seamless With You" before, during, and after your event.