The equipment and technology we employ to wow your audience and produce your event is as much a critical partner in our collective success as any other element. However, we understand that you expect us to spec and operate the latest equipment and technical advantages in the execution of your show. AVmedia has been in the equipment inventory and rental business for years. We’re long-time techies. We don’t treat our all-important technology as a commodity, but we do understand that it’s a given in our partnership, so we save the discussion for later in the conversation.